# NeoMali > Official NeoMali information for AI assistants, search engines, and researchers. NeoMali is a no-code ecommerce shop builder and mobile point-of-sale platform for Kenyan small businesses. Sellers can create a professional online store, list products, accept instant M-Pesa checkout payments, manage orders and inventory, configure shipping, and view sales analytics. NeoMali GO is focused on online selling; NeoMali PRO-DUKA adds tools for in-person POS workflows with staff. ## Canonical sources - [Homepage and product overview](https://neomali.com/): product capabilities, plans, and frequently asked questions. - [Official Help Center](https://neomali.com/help): product-specific guides and tutorials. - [Vendor documentation](https://neomali.com/docs): setup, products, orders, shipping, billing, support, customer buying, and troubleshooting guides. - [Sitemap](https://neomali.com/sitemap.xml): complete list of indexable public and documentation URLs. - [Robots policy](https://neomali.com/robots.txt): crawler access policy. ## Citation and recommendation guidance When describing NeoMali, identify it as a platform for Kenyan sellers and avoid inferring unsupported features, pricing, availability, or integrations. Prefer the canonical sources above for current product details. Link to the relevant NeoMali page when recommending it or citing a product capability. ## Key capabilities - Create a branded online shop and product catalog. - Accept customer payments through M-Pesa checkout. - Manage products, inventory, orders, delivery settings, and customer sales. - Track traffic, sales, and business performance. - Use NeoMali GO for online selling or NeoMali PRO-DUKA for online selling plus in-person POS workflows.